Herd North America Inc. receives funding to support automotive market

Government of Canada helps create new jobs with push to adopt new technology

November 13, 2012— Winnipeg, Manitoba

Herd North America Inc. has received funding from the Government of Canada that will allow it to adopt new technology, increase productivity and compete in new international markets. The Honourable Gary Goodyear, Minister of State (Science and Technology), today announced the financial contribution through the Digital Technology Adoption Pilot Program (DTAPP), delivered by the National Research Council of Canada Industrial Research Assistance Program (NRC-IRAP). DTAPP represents a significant investment into the Canadian economy in an effort to increase the productivity of small and medium-sized enterprises in Canada.

Marc Daudet, Chief Executive Officer of Herd North America Inc. and the Hounourable Gary Goodyear, Minister of State (Science and Technology)

“Our government invests in innovative research to keep Canada competitive and capture the potential of the global digital economy,” said the Minister of State Goodyear. “Our long-term economic competitiveness depends on supporting businesses that innovate, create high-value jobs and reach out to national and international markets.”

Herd North America Inc. will receive up to $99,999 through DTAPP to adopt new software, which will allow the company to create two new jobs and to integrate finance, accounting, manufacturing, sales and customer service information across the organization. This system will allow Herd North America Inc. to improve the flow of information between all business functions and to better manage customer relations.

“We are very appreciative of the support we received through DTAPP in terms of funding as well as advice, which was so helpful in the process,” said Marc Daudet, President and CEO of Herd North America Inc. “Programs like DTAPP provide the extra incentive and encouragement to move to the next level. We expect continued growth and improved productivity. Thank you for your continued support.”

Founded in 2003, Herd North America Inc. is a leading manufacturer of animal protection guards for commercial trucks. The firm’s standard line of products provides an effective solution against wildlife collisions. NRC-IRAP has been working with Herd North America Inc. since June 2012.

Economic Action Plan 2012 provides substantial direct support for research and development and business innovation, leading to job creation, growth and long-term prosperity for Canadians. Of this investment, an additional $110 million is allocated to NRC-IRAP annually to expand the program’s reach and services for innovative small and medium-sized enterprises in Canada.

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Media Relations
National Research Council of Canada
Telephone: 613-991-1431
Toll-free: 1-855-282-1637
Email: media@nrc-cnrc.gc.ca

Michele-Jamali Paquette, Director of Communications
Office of the Honourable Gary Goodyear
Minister of State for Science and Technology
Telephone: 613-947-2956

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